In a previous post, we explored trademarks. The Canadian Intellectual Property Office (CIPO) defines a trademark as a “sign or combination of signs used or proposed to be used by a person to distinguish their goods or services from those of others.” Perhaps at first the trademarks simply represent the good or services that a business provides; however, over time,…
In today’s information and technology age, trademarks are becoming increasingly valuable business assets. Trademarks help you succeed in the business world. How do they do this? They help people notice and differentiate your products and services from those of your competitors. Oftentimes, the trademark registration process can be confusing and difficult to maneuver around. Below, you’ll find a brief overview…